Google Search Ads: An Introduction

If you’re just getting started with Google Ads, it might seem a little… overwhelming, to say the least. But, if you take some time to familiarize yourself with key terms and how the process works you can tap into a whole new world for your business! What...

5 Strategies to Drive Sales to Your Jewelry Store

If you own or operate a jewelry store, there are many ways you can choose to bring customers into your store. In addition to the traditional methods that may have worked for you in the past, like radio and television ads, there are also many digital advertising...

5 Reasons AdWords is Better Than Radio for Your Jewelry Business

Old habits are hard to break, which is part of the reason many jewelry businesses stick with the same old advertising methods like radio, newspaper and TV ads. Many jewelers have an established relationship with the local radio stations and continue to advertise...

How to Use Pinterest to Promote Your Business

In addition to Facebook and Twitter, Pinterest is becoming a social network that businesses need to use to increase visibility online and bring more leads in. Users on Pinterest follow brands and people they like, and re-pin pictures and videos from feeds that they...