Having an active presence on each major social media channel is vital for businesses in 2017, but it’s also important to tailor your approach to that specific channel. A post that performs well on Twitter may not do as well on Facebook unless you make some...
Facebook is king! (Well, at least for now…) Facebook brand pages increase your business visibility, engage core customers, drive new followers and improve overall branding. For these reasons (and so many more), it’s vital that small businesses stay on top...
I can’t order shoes off a website or like my favorite restaurant on Facebook without digging deeper into their online presence– their engagement, how often they post, how easy it is to find specific information, how consistent their brand is…...
